ABOUT US

THIS IS Creative is a full-service creative communication agency giving brands a true 360° perspective.

We combine strategy, storytelling and execution to build brands that stand out — and stay relevant.

With over two decades of experience and a strong national and international network, we help brands navigate an ever-changing media landscape with clarity, confidence and creativity.

THIS IS is the founding agency behind Oslo Runway, Norway’s leading fashion platform, a reflection of our ability to create and build industry-defining concepts that shape both brands and culture.

What sets us apart is our holistic, cross-disciplinary approach. PR, content, brand experiences, creative development and performance marketing work together, ensuring every touchpoint strengthens the same story.

For us, communication is not just about visibility.
It’s about creating meaning, connection and lasting impact.

Meet the team

  • CEO & Founding Partner

    IDA J. LAMOND

    CEO & Partner

    ida@thisis.no
    +47 936 82 505

    Leads the agency with a clear strategic direction and a strong understanding of both brands and business. As a founding partner of THIS IS, she has played a key role in building and shaping the agency from the start. With more than 20 years of experience in communications, branding and business development, she is known for her entrepreneurial mindset and strong execution. She combines strategy, business development and operational insight to create structure, progress and long-term growth.

  • Black and white portrait of a smiling woman with long hair, wearing a dark jacket, standing against a plain wall.

    KATRINE KVALSUND

    Head of PR & Partner

    katrine@thisis.no
    +47 470 66 560

    Works strategically with brand building, PR development and relationship building within the fashion and lifestyle industry. Brings over 20 years of experience in PR and a strong network across the industry. Her background is in PR and Marketing Communications.

  • Black and white photo of a smiling woman with shoulder-length dark hair, wearing a white top, layered necklaces, and earrings, standing in front of a plain wall.

    KRISTINA A. NORDBÆK

    Senior Communication Adviser & Partner

    kristina@thisis.no
    +47 997 00 822

    Brings over 20 years of experience in PR within music, lifestyle and fashion, along with a strong background in communications. Known for her instinct for compelling stories and a genuine enthusiasm for helping brands communicate in ways that create attention and meaningful connections. With a strategic mindset and a deep understanding of media and culture, she works closely with brands to shape narratives that resonate with audiences and build lasting visibility.

  • Black and white portrait of a woman with shoulder-length wavy hair, wearing a collared shirt with small polka dots, standing near a brick wall.

    RANDI H. SVENDSEN

    Creative Director & Partner

    randi@thisis.no
    +47 938 17 822

    Brings long and broad experience from the fashion and magazine industry. Has worked as editor-in-chief as well as fashion and beauty editor for magazines such as Costume and Woman, and as a journalist based in New York and Brussels. With her strong editorial background and sharp aesthetic eye, she is the agency’s Creative Director for a reason.

  • Black and white photo of a young woman with shoulder-length hair, smiling, wearing a striped sweater, standing against a plain textured wall.

    MALIN SLORAFOSS

    Senior PR Consultant

    malin@thisis.no
    +47 902 83 986

    Works strategically with PR and brand communication and enjoys developing ideas that strengthen brands over time. Particularly interested in storytelling, influencer strategy and talent relations. Holds a Bachelor’s degree in Strategy & PR.

  • A smiling woman with blonde hair tied back, wearing earrings and a floral top, standing in front of leafy bushes.

    INGRID R. MARTINSEN

    Senior Project Manager

    ingrid@thisis.no
    +47 478 75 003

    Thrives in a fast-paced environment where several projects run simultaneously. Energised by creative ideas and constantly looking for new ways to create visibility and engagement for clients. Has a background in Digital Marketing.

  • Black and white photo of a woman with blonde hair, wearing a blazer and standing against a plain wall.

    FELICIA MAGELSEN

    Content Manager

    felicia@thisis.no
    +46 708 24 28 27

    Works with developing concepts and content that help build strong brands over time, bringing several years of experience creating content for well-established brands. Combines strategic understanding with creative thinking and has a sharp eye for trends, audiences and ideas that bring brand stories to life.

  • A woman with long hair smiling, wearing a blazer, sitting in a room with a shelf of nail polish bottles and a bouquet of flowers in a glass vase.

    HELENE KROGH

    Senior Project Manager

    helene@thisis.no
    +47 464 63 316

    Brings strong strategic insight and creative vision to her work. She holds a Master’s degree in Brand and Communication Management from Copenhagen Business School and has extensive experience developing concepts and strategies that enable brands to communicate with clarity and impact.

  • Black and white photo of a young woman with long, wavy hair, wearing a pinstripe blazer and white top, standing against a plain wall with arms crossed.

    THEA ØREN

    Junior Project Manager

    thea@thisis.no
    +47 970 71 299

    Works at the intersection of strategy, analysis and creativity, with a strong interest in developing clear and consistent brand experiences. Holds a Bachelor’s degree in Digital Marketing and Sales Management and a Master’s degree in Information Systems: Digital Marketing.

  • Black and white photo of a smiling woman with long, wavy hair, wearing a dark striped blazer, standing against a plain wall.

    KAJA ANDREASSEN

    PR Consultant

    kaja@thisis.no
    +47 965 10 249

    Combines strong commercial insight with a well-trained aesthetic eye. Her background includes a Bachelor’s degree in Retail Management, training as a hair stylist, and four years of experience as a wholesale sales agent, giving valuable understanding of sales, distribution and brand relationships.

  • Black and white portrait of a young woman with long, straight blonde hair, light skin, and subtle makeup, smiling softly at the camera.

    CAMILLA GRØNHAUG

    Senior Growth Marketing Manager

    camilla@thisis.no
    +47 986 61 330

    Brings more than ten years of experience in e-commerce, performance marketing and digital growth. Combines data, strategy and creativity to help brands grow and strengthen their digital presence.

  • A smiling woman with shoulder-length blonde hair, wearing a black top and a delicate necklace, against a plain background.

    MELISSA SUNDELIUS

    Project Coordinator

    melissa@thisis.no
    +47 992 74 055

    Enjoys developing creative campaigns and brand activations that engage audiences and bring ideas to life. Works with projects from concept to execution and has a strong focus on brand storytelling. Holds a Bachelor’s degree in Digital Marketing and Management.

  • NORA NYLAND LARSEN

    Showroom Manager

    nora@thisis.no
    +47 483 53 537

    Focuses on creating inspiring brand experiences and meaningful connections between brands and audiences. Enjoys building strong relationships and making the showroom a dynamic meeting place for media, collaborators and clients. Holds a Bachelor’s degree in Digital Communication and Marketing from BI Oslo.

  • Black and white photo of a young woman with long, wavy hair, standing against a textured wall, wearing a white top and a dark, textured coat.

    ELINE HYNNE KNOFF

    Showroom Coordinator

    eline@thisis.no
    +47 910 02 876